We were never 100% satisfied with AutoMate as our product name, so we decided to make a change before we launch publicly. We think Fleetio is easier to remember and is more in tune with our vision & approach to vehicle/fleet management.
Why change?
- We found ourselves always saying “it’s AutoMate…with a capital A & M” when we described our product. It just felt clumsy.
- “automate” is such a common word, users had a hard time finding it through a search engine if they couldn’t remember the URL.
- automateapp.com is an OK domain name, but it has the extraneous “app” pasted to the end. Now we have a more pure domain name, fleetio.com, and even snagged fleet.io too.
- Fleetio is just down right more fun to say. Try it for yourself. We hope you’ll like it as much as we do.
